For creators with 10,000+ followers who teach or advise
Brand deals pay once. Your own product keeps paying.
I build and launch your own digital product: the offer, sales page, checkout, emails, and launch. You record the content. It goes live in 6 weeks. You keep 70%, and if it makes no sales, you owe nothing.
I look at your audience, tell you yes or no within 2 business days, and if it's yes, I build it with you.
- $0 upfront. No retainer. No setup fee.
- You own the product, the email list, and the customer data.
- You approve every public word before it goes out.
Your income resets every time a deal ends.
After that you're waiting on the next brief, the next budget, and someone else's calendar.
You already teach, and your followers already ask how you do what you do. You still don't have a product of your own. Building one feels like a second job, and most agencies want a big fee before anything ships.
You don't want a public flop. You don't want to look like a sellout. And you don't want to hand your brand to someone else.
So you keep doing deals, and the product keeps waiting.
Step one
First, I check whether your people would buy.
Before anything gets built, I look at your audience: who follows you, what they ask you in comments and DMs, and what you already teach. Then I give you a straight yes or no on whether a product of your own can work.
It's free, and you're not committing to anything.
01
Who follows you
I look at the real people in your comments and DMs, not an imagined buyer.
02
What they already ask for
I look for the overlap between what you teach and what they keep asking you to explain.
03
Yes or no
If it's yes, I build it with you. If it's no, I tell you why, and you still have the answer.
How it works
Five steps. 6 weeks.
- 01
Fit check
I look at your audience and tell you yes or no.
You. Send your handle, follower range, and email.
- 02
Offer
I write the offer in your voice, based on what your followers already ask for.
You. Tell me what you teach, then approve or change the offer.
- 03
Build
I build the sales page, checkout, and emails, and I plan the launch.
You. Record the content.
- 04
Launch
We launch together to your current followers. It goes live in 6 weeks.
You. Show up in your own channels and talk to your people.
- 05
After launch
The page and emails stay up and keep selling.
You. Keep creating. The product stays yours.
You record. I build.
You
- Record the content
- Approve the offer in your voice
- Show up for the launch
- Keep 70% of every sale
- Own the product, the list, and the data
Me
- Check if your audience fits
- Write the offer
- Build the sales page, checkout, and emails
- Run the launch with you
- Take 30%, and only from sales
Who runs this
Hi, I'm Nikulás.
I run Kíló on my own from Iceland. I used to run ads for businesses. Now I partner with creators who teach: I write the offer, build the sales page, checkout, and emails, and I work the launch with you. You stay the face of it, and you keep 70%.
You'll deal with me directly. Your project isn't handed off to an account manager.
The terms
You keep 70%. I take 30%.
70%
Of every sale is yours
30%
Mine, only from sales
$0 upfront
No retainer and no setup fee.
You own 100%
The product, the list, and the customer data stay yours.
No sales, no fee
If the launch makes no sales, you owe nothing.
Example only
How the split works
This is an example of the math, not a forecast. Real results depend on your niche, your price, and how engaged your followers are.
Followers (example)
50,000
% who buy (example)
0.5%
Price (example)
$100
Launch total (example)
$25,000
- You keep 70% (example)
- $17,500
- Kíló takes 30% (example)
- $7,500
Questions
What is the fit check?
I look at your audience and what you teach, then tell you yes or no within 2 business days on whether a product of your own can work. It's free, and you're not committing to anything.
What does this cost?
Nothing upfront. There's no retainer and no setup fee. I take 30% of sales, and only from sales.
Who owns the product?
You do. The product, the email list, and the customer data are yours.
How long until launch?
6 weeks from a yes to going live.
What do I do, and what do you do?
You record the content, approve the offer, and show up for the launch. I write the offer, build the sales page, checkout, and emails, and run the launch with you.
What if the launch makes no sales?
Then you owe nothing.
Will my followers think I sold out?
They already ask you for this in comments and DMs. A product that answers their questions properly is a service to them, not a sellout. You also approve every public word before it goes out.
Why 30%?
Because I carry the cost and the work up front, and I only get paid if it sells. An agency on a retainer gets paid either way.
Who is this for?
Creators with 10,000+ followers who teach or advise: consultants, strategists, educators, writers, and other experts people already ask for help. If you're under 10,000, it's probably too early.
Where does checkout run?
Checkout runs on Whop, which handles payments, receipts, and access. You can see the sales.
See if a product fits your audience.
Send your handle, follower range, and email. I'll look at your audience and tell you yes or no within 2 business days. It's free.